Digging South Civil

The brief

Digging South were quoting off word-of-mouth and hipages alone. They needed a page that pre-qualified a lead before the phone even rang, so no time was wasted on tyre-kickers.

The company

Digging South handle residential and commercial civil works across Melbourne - concreting, crushwork and driveways - with same-day quoting and same-week bookings.

Experienced, warranty-backed, and rated 4.8/5 from 30 hipages reviews.

What we built

• A single-purpose landing page: one offer, one form, one phone number
• A quote form with a service selector so every lead arrives pre-qualified
• Their hipages rating rebuilt as a trust banner above the form
• A three-step 'how it works' that answers the only real question: what happens when I enquire?
• Built light and fast - it loads before a tradie's ute leaves the driveway

The Above The Fold approach

Every build follows the same conversion-first thinking: one clear action per page, the offer and the phone number above the fold, real reviews on the page instead of a badge, and speed and tracking wired in before launch. No stock photos, no template look - the layout is drawn around this business, not dropped into a theme.