Efficient Air

The brief

Efficient Air had a real business and a tired website. The rebuild had to modernise the look and switch hosts without dropping a single enquiry mid-flight.

The company

Efficient Air is a family-owned, ARC-licensed (AU42782) heating and air conditioning business with 40+ years of combined experience, serving Melbourne from Emerald.

Fixed upfront pricing, free on-site quotes and government rebates handled - a local family team, not a franchise.

What we built

• A ground-up rebuild of their website on fast, modern hosting
• A quote form organised by system type - ducted, split, evaporative, hydronic, gas
• Service pages matched to what customers actually search for
• Their Google reviews built into the page, not hidden on a badge
• The old site's enquiries kept flowing through the switch - zero downtime

The Above The Fold approach

Every build follows the same conversion-first thinking: one clear action per page, the offer and the phone number above the fold, real reviews on the page instead of a badge, and speed and tracking wired in before launch. No stock photos, no template look - the layout is drawn around this business, not dropped into a theme.